what social media sites should rehab centers use?

What channels should rehab centers use?

• Pinterest. Pinterest is a social media platform in which users post or “pin” things that they like to their page.
• Facebook. Facebook is the most used social media platform in the world, so it only makes sense to utilize its outrageous...
• Twitter. Like Facebook, Twitter is another great platform for marketing your rehab center...

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What is social media addiction and how can I help?

What channels should rehab centers use? Pinterest. Pinterest is a social media platform in which users post or “pin” things that they like to their page. Facebook. Facebook is the most used social media platform in the world, so it only makes sense to utilize its outrageous... Twitter. Like ...

Why do we get addicted to social networking sites?

If your rehab center is new to social media marketing, we recommend that you start with Facebook. It’s the most popular platform by far, so if you only have the resources to manage one social account, it will be the most effective in helping …

How many Americans are addicted to social media?

May 29, 2017 · Aside from the massive audience of users, Facebook is ideal for centers like yours because it allows you to create events that people can attend, allows users to rate your center, and gives you a singular space to share your story and interact with followers.

How does social media affect our brains?

May 21, 2019 · Rehab centers who have a solid social media marketing content plan in place flexing a wide range of images, videos, memes, gifs, etc. will find Instagram to be a great platform for disseminating content to this base of a large and oftentimes more engaged audience than other platforms.

Reach clients where they already are

Considering that 71% of all adults with Internet access use social media, it’s safe to assume that your past and potential clients are there. And if they’re like the average user and spend 2.7 hours per day on the platforms they use, that presents a significant opportunity to reach them.

How does social media marketing work?

Social media’s main advantage to rehab centers is that it allows them to connect with clients and their loved ones on a more personal and relaxed level. Unlike most marketing methods, which involve detailed descriptions of services and targeted calls to action, pages on Facebook and other platforms allow users to engage without any pressure.

How is social media marketing different for rehab centers?

Although there are tried-and-true social media marketing strategies that work in many industries, most of them are not effective for rehab centers. Unlike businesses who use their pages to post photos of events and happy customers, you have to be careful about what you share.

How WebFX can help

Building a strong social media presence is a challenge in any industry, but can be particularly difficult for rehab centers given that many clients don’t want to make their interest in addiction treatment services public. Because of this, marketing on platforms like Facebook requires experience and strategy.

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Breaking down the type of content to share on social media

Your prospective clients use many channels to find services like yours. Their search very well may start online, with a simple Google search. But if and when they come across a few potential centers, they make take their search to Facebook to see what type of presence these centers have on social media.

Using social media advertising

There’ll be times when your prospects actively search out your social media channels because they found you online or heard of you from some other means.

A note about your approach to social media

Before you begin your endeavors into social media, we strongly suggest that you create a clinic-wide social media guideline that outlines what can and can’t be posted, as well as what type of language to use. This will help eliminate any potential catastrophes down the road.

How long are Facebook rehab ads?

Successful video ads for rehab centers on Facebook are typically hard-hitting and short clocking in around 15-30 seconds in length.

Where are link ads on Facebook?

Link Ads are oftentimes seen in both desktop and mobile environments on the right side of someone’s Facebook feed (desktop) and as a part of their scrolling feed (mobile). As the name indicates, these ads can link to a number of different digital collateral depending on the destination page and action you want them to take when they get there. Treatment center options often include a link back to their website, a short form, addiction treatment news, a press release announcing a new rehab location opening up, etc.

What is page like ads?

Page Like Ads is a way for treatment centers to get new “likes” for their Facebook profile. These ads are pretty straight forward in terms of messaging to your target audience with a prominently placed call-to-action to “Like” your Facebook page.

Is LinkedIn the best place to get new admits?

Let’s be honest, LinkedIn is NOT the best place for getting new admits to your facility…or is it? Well, it really depends on how you look at it and more importantly how you use LinkedIn.

Do Facebook Messenger ads show up in Stories?

Unlike nearly all other ads that typically show up in profile feeds, Messenger Ads only show up in Messenger Inbox and Messenger Stories. These ads do, however, offer a less noisy way for you to promote your center in a more intimate setting within the Facebook Messenger platform.

Can social media marketing hurt rehab?

Social media marketing and engagement for rehab centers isn’t exactly rocket science, but if you do it wrong, it can cause more harm to your brand and its reputation than you can possibly imagine.

Three Tips for Using Social Media in Recovery

For people on the outside looking in, it’s impossible to grasp the weight and scope of the opioid crisis in the U.S. today. With increased health-care costs, criminal justice system costs, and decreased workplace productivity, opioid addiction carries a conservative price tag of $78.5 billion annually.

1. Encourage Private Accountability Groups

After leaving a formal treatment center, addicts are urged to find social support through accountability groups. Most people have to plug into a local group in their community; there’s something to be said for maintaining relationships that were built into the program as well.

2. Publish Advice and Opinions

For businesses, social media can be employed as a platform for content dissemination as much as client interaction. Accountability groups have to be held in private and confidential groups, of course, but the broader social media newsfeed can be used to disseminate general advice and opinions on matters that may be relevant to followers.

3. Boost Self-Esteem

One of the downsides of social media is that people pick and choose which facets of their lives to show to the world. Most people aren’t fully honest on social media.

Multi-Faceted Recovery

Recovery from alcohol and drug addiction can rarely be launched with a single step or course of action. In most cases, a multi-faceted strategy is required.

How does social media affect the brain?

Therefore, the brain rewires itself through this positive reinforcement, making people desire likes, retweets, and emoticon reactions.

How many times do you visit social media?

A study performed by California State University found that individuals that visited any social media site at least 58 times per week were 3 times more likely to feel socially isolated and depressed compared to those who used social media fewer than 9 times per week.

How many people are addicted to social media?

In fact, psychologists estimate that as many as 5 to 10% of Americans meet the criteria for social media addiction today.

What is social media addiction?

Social media addiction is a behavioral addiction that is defined by being overly concerned about social media, driven by an uncontrollable urge to log on to or use social media , and devoting so much time and effort to social media that it impairs other important life areas. Start the road to recovery. Get a Call. Treatment Center Locator.

What is the reward area in the brain?

The reward area in the brain and its chemical messenger pathways affect decisions and sensations. When someone experiences something rewarding, or uses an addictive substance, neurons in the principal dopamine-producing areas in the brain are activated, causing dopamine levels to rise.

How much do people talk about themselves?

In real life, it’s estimated that people talk about themselves around 30 to 40% of the time; however, social media is all about showing off one’s life and accomplishments, so people talk about themselves a staggering 80% of the time. When a person posts a picture and gets positive social feedback, it stimulates the brain to release dopamine, ...

Why is social media so bad for kids?

An estimated 27% of children who spend 3 or more hours a day on social media exhibit symptoms of poor mental health. Overuse of social networking sites is much more problematic in children and young adults because their brains and social skills are still developing.

Why is social media bad?

Not using their social media for a period of time causes psychological problems like anxiety and depression. MIT research shows using social media actually weakens your ties to other humans. This means you suffer greater loneliness from using your social media, instead of feeling more linked to others.

What is online addiction?

An addiction of any kind is time spent on an activity or substance to the point where this focus interferes with daily life. But an online life does not replace face-to-face human interaction. It actually leads to a breakdown of social skills.

What is the number to reach out to Foothills at Red Oak?

To learn more about the services we provide, please reach out to Foothills at Red Oak today at 866.300.5275.

Is social media addiction stronger than smoking?

Chicago University research concludes that addiction to social media is actually stronger than other types of dependency, including smoking or drinking.

Is social media addiction a disease?

What Is Social Media Addiction? Experts do not classify social media addiction as a disease. However, behaviors associated with excessive online activity are behavioral disorders. Current research into this new addiction is creating a stir and drumming up much discussion.

Does social media affect cravings?

Cravings for social media activity show greater intensity than cravings for alcohol or cigarettes. At Harvard University, researchers found that MRIs show social media activity stimulating the brain in the same ways as other addictive behaviors, such as binge eating and sexual addictions.

Is social media addiction treatment necessary?

While a social media addiction treatment center may seem unnecessary, it can actually be quite useful for this condition. A teen process addiction treatment center might be the best next step for your loved one. An addiction of any kind is time spent on an activity or substance to the point where this focus interferes with daily life.