5 Best Techniques To Get Rehab Leads With Blog Posts
- CTAs. To encourage reader conversions, every blog post needs a strong call to action (CTA). For rehab owners, these...
- Retargeting. Retargeting uses cookies to show advertisements for your facility to those who have already visited your...
- Content. Creating content that is relevant to your industry is...
Full Answer
Think about getting social for addiction treatment lead generation
An impressive and well-thought-out SEO strategy will work wonders for your business in the long run. But if you’re looking for immediate results, Facebook Lead Ads may be your best bet.
Define Your Audience
When creating an audience for your Lead Ad, consider the types of patients you often see walking through your doors. For example, if your typical customers only use Medicaid or other government insurance programs, that’s important to note in the audience section.
Strategize Your Placements
Lead Ads give advertisers the option to choose how users will view the ads. For example, will they see them on:
Refine Your Ads
Since it’s typically assumed that most users won’t go directly to Facebook to find rehab suggestions, advertisers must know how to grab their attention with eye-catching graphics, as well as how to present a clear message persuading them to fill out a form with their personal information.
Accelerate Your Response Time
Facebook has suggested that the quicker you respond to a lead, the higher the chance the lead will convert. Setting up a CRM system for your business that automatically pulls Lead Ad information from Facebook will make it much easier to reach out to potential patients in a timely manner.
Want more information about getting leads for treatment centers?
Contact Reader Digital Agency to develop a strategy for your rehab and treatment center by giving us a call at 619-483-4600 or filling out the form below.
Drug Rehab Leads in a Marketing Plan
Drug rehab leads have become a difficult task in 2020 for drug and alcohol addiction treatment center marketing. There have been many businesses, administrative and marketing changes. Addiction treatment centers can no longer just rely on a “buy rehab leads” strategy. A detailed addiction treatment center marketing plan must be in place.
Deception with Drug Rehab Leads Generation
It is not enough to have an addiction treatment center marketing specialist, you need to research them and get behind the smoke and mirrors. You need tracking metrics on the back-end of your website. These show you exactly where your recovery leads are being generated and what is producing the treatment calls.
Check Internet Rankings
The first step in drug rehab leads marketing is to check their visitor count. One of the best ways to check is to use Alexa. This is a website checker that will show you any websites traffic . Many of the ones that show heavy traffic use black hat tactics to depict traffic. Some will buy fake traffic which is useless to addiction treatment centers.
Formalized Drug Rehab Marketing Plan
You should have a written drug and alcohol addiction treatment center marketing plan with many buckets. This is you’re drug rehab marketing mix and should clearly outline what you are going to be trying and documenting the results. It is going to take an investment, time and long-term commitment to finding you’re drug rehab leads marketing mix.
Drug Rehab Leads Marketing Tools
Rehabilitation centers spend a lot of money on drug rehab lead generation to generate a client. In that process, there are many potential clients that touch upon that organization by inquiring, calling and researching that company. Very few centers have drug rehab SEO tools or know-how to capture and execute a consistent marketing plan.
Using LinkedIn to Generate Drug Rehab Leads
Your drug rehab leads should not only include targeting clients needing treatment, but also professional referral sources of front-line clinicians, private clinicians, EAP’s, Interventionists, LMHC, CAP’s, etc… The best way to achieve this is through the largest professional website in the world LinkedIn.
How Effective is Your Drug Rehab Marketing Agency?
If someone is trying to tell you they can perform drug rehab leads for your organization on social media, then you should be seeing them everywhere and know them. After all, you are their target audience. If they have not been in front of you already chances are they don’t have the audience and do not know how to utilize this medium.
How to generate leads for a business?
How to generate leads 1 Introduction to Brand: The client is introduced to your center through several mediums. In lead generation this is Organic SEO, Paid Search, Social Media, and/or TV and Radio. 2 Info Finding: This normally happens on the first interaction with the brand as the potential client is seeking information. Mainly, what does the center look like and what will I be doing. (If you don't have this listed on your site, you should). 3 Info Call: Once they feel comfortable with the center, they make a call, fill out a form, or chat. This is where you will get the info on insurance and answer their questions to ensure a good fit. 4 Consumer Satisfaction: Reviews. Plain and simple. Many of us use reviews before booking a hotel for a night. Naturally, this is done to exhaustion for addiction treatment. If your center doesn't have the best online reputation, this could explain why you have a lot of hot leads that go dark. Google your name, if you see negative reviews (or no reviews) call us about our reputation management service and watch your intake rate increase. 5 Intake: This process has a lot of steps within it, but the majority of this is going to be around planning travel, negotiating OOP and DED amounts. If you can get through this well, you have a new client.
Is paying for phone calls a CPA?
Paying for phone calls has a much higher CPA (Cost Per Admit) than general marketing services. Our lead generation packages allow us to employ specific online and offline marketing strategies to generate the most calls and intakes as possible.
Does Drug Rehab Agency provide lead generation services?
The Drug Rehab Agency will not provide lead generation marketing services for any company, person, or organization that is paid on a per placement basis. This activity is walking a thin line, legally, and we prefer to remove ourselves from that space.