What is the heart of a business plan?
“The heart of a business plan, any business plan, is what you want to build (vision) and why it’s worth building (mission), ” Bowers says. “Everything else in the plan needs to be detailed enough to help you get there.”
Should I start a business without a business plan?
No. 2: You should never start a business without writing a business plan—False. Contrary to what some people might think, writing a business plan doesn’t have to be the fi rst thing you do when you’re thinking of starting your own practice.
Do massage therapists need a business plan?
Though many massage therapists may not need to create an in-depth standard business plan, knowing what this document comprises is a good idea. You also might find that at least some of these elements will be included in your own business plan, no matter how simple.
Is it painful to write a business plan?
The process, however, doesn’t have to be painful. Here are some tips to help you make the most of this important business tool.
Why do people go to massage therapists?
People go to massage therapists to reduce stress and anxiety, to relax their muscles and to rehabilitate any injured muscles or areas of their body. You may be a practicing massage therapist who is ready to branch out on your own ...
What is the responsibility of a massage therapist?
As the owner of a massage therapy business, you will be responsible for covering any liabilities from your clients. You will be working intensely and intimately with your clients so it is important that you protect yourself in the event you are sued by a client or have to claim damages or issues on your insurance.
Which states do not regulate massage therapists?
Most states in the U.S. require certification and licensing in order to register as a certified massage therapist. Alaska, Kansas, Montana, Oklahoma, and Wyoming are the only states that do not regulate massage therapists.
What is marketing expense?
Marketing expenses: This could be the web designer fee for your business website, the graphic designer fee for designing your brochures and business cards, or other advertising that you invest in to generate business. Marketing is an essential tool for building your clientele and staying profitable as a small business.
What to do if you don't qualify for a business loan?
If you do not qualify for a business loan from your bank, you may want to apply at other banks. You may also want to consider talking to investors who may be interested in investing in your business. Use your business plan to convince them that your business is viable and a worthwhile investment for them.
Who is Marty Morales?
Marty Morales is a Professional Massage Therapist and the Founder and Owner of the Morales Method, a manual therapy and body conditioning business based in the San Francisco Bay Area and in Los Angeles, California.
Why do massage therapists use their hands?
This is because massage therapists spend most of their days using their hands to alleviate the physical, mental and emotional stress of others.
What is the myth attached to business ownership?
They involve terrible tales of woe, filled with toil and trouble, paperwork, long hours and diminishing returns. While some look through rose-coloured glasses, seeing only a dream of total fulfillment, financial reward and flexible hours, while inwardly dreaming up the speech they’ll give when they become rich.
What is the daily task of an entrepreneur?
As an entrepreneur, your daily tasks will extend beyond massage. Clients must be scheduled and payments processed. There will be sheets to launder, client notes to complete, and product orders to place. Note that your service process in this business will depend on the niche you choose in this business, and the services you choose to render.
How deep is a Watsu pool?
Take for instance, Watsu needs a warm-water therapy pool that is approximately chest deep (depending on height of the therapist) and temperature-controlled to about 35 °C (95 °F). Easy to use dry-water massages tables. Note that a dry-water massage table makes use of jets of water to massage the client’s muscles.
Why do we cover food when cooking?
Indeed when we cook, we tend to cover the foods to avoid insects. A lot of business owners fail to take a similar degree of caution with their designs, ideas, and valuable business information – the business’s intellectual property (IP) – and leave themselves at risk of theft and counterfeiting. We believe that the new changes to the law should strengthen the protection of designs in the world, and the introduction of simpler patenting processes will make it easier for small businesses like a massage therapy to look after their IP and intangible assets. Ways to protect your business may include…
Is massage therapy therapeutic or nontherapeutic?
It is very necessary to state that businesses in the massage therapy business majorly provide therapeutic and nontherapeutic massages. You need to understand that therapeutic massages are made up of soft-tissue manipulation techniques while nontherapeutic massages are primarily for relaxation purposes.
Is it profitable to franchise massage therapy?
It is believed that buying into a franchise in the massage therapy industry is far more profitable or rather advisable than starting from the scratch. One of the reasons is that a franchisee buys more than the right to use a business name; you buy the franchisor’s experience and the business’s formula for success.
How to write a business plan?
A business plan should include: 1 Executive Summary: Briefly and succinctly summarize your business, including what services you’ll provide; where, how and to whom you’ll provide them; and what goals you have. 2 Company Information: Include a mission statement, a detailed list of products and services you’ll sell, and a biography of yourself and any key personnel who’ll work alongside you. Emphasize your unique experience and qualifications. 3 Market Analysis: Examine the market for your business—including client demographics—and determine who your competitors will be, as well as how you will differentiate yourself from them. 4 Marketing Plans: Detail the strategies you’ll use to acquire clients and grow your business, including your plans for marketing, advertising, public relations, promotion and pricing. 5 Finances: Using charts and graphs, illustrate your cash flow, assets, liabilities, revenue and expenses, looking at least three years back and projecting at least three years ahead.
How to relieve stress?
For some people, the best way to relieve stress is to get a massage. For others, it’s to give one. Rhonda Henry is one of the latter. In another life, she had a stable career in government IT. She liked it, but she didn’t love it.
Why do we need a P&L statement?
Because costs vary so much, a P&L statement is the best way to get a grip on what you’ll need. “The more detailed and accurate your P&L,” Alicia says, “the more likely you will have the funds to sustain you during your launch.”. 2.
Who is Susan Alexander?
Small Business Administration (SBA), advises Susan Alexander, senior vice president and western territory sales manager for SBA lending at PNC bank, who says SBA loans are designed for business owners who might not qualify for a traditional bank loan.
Massage Therapy Business Plan Outline
This is the standard massage therapy business plan outline which will cover all important sections that you should include in your business plan.
Customize your Business Plan
All businesses are different. So, don't hesitate to customize your business plan according to your requirements. Even though our sample business plans aim to help you create the perfect presentation for your clients and investors, it is finally up to you to decide how you're going to present your ideas in the best light.
Business Plan Software
Our upmetrics business plan software can help you to customize your business plan and provides you a step-by-step guide to write your business plan. You can save your plan online and update it any time, or download it as a PDF or DOC file. You can share business plan online with investors or any other important person with upmetrics easily.
Why do people subscribe to gyms?
This is because of the high volume of information that keeps circulating daily on the media about the need to be healthy and fit always.
How much money did the massage industry make in 2013?
The physical/massage therapy industry in the United States of America is rakes in about $8 and $10 billion in 2013 alone. If you keep tabs with the industry, you will realize that the industry is indeed growing which is why massage franchises are now selling faster than before.
What is the role of the Chief Executive Officer?
Chief Executive Officer: Responsible for providing direction for the business. Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
Where is Kate and Ken located?
Kate ‘n’ Ken™ Massage & Wellness Center is a licensed massage and wellness center that will be located in San Diego California which happens to be the 8 th largest city in the United States of America with a population of an estimate of 1.4 million people.
Who is Tony Martins?
Ajaero Tony Martins is an Entrepreneur, Real Estate Developer and Investor ; with a passion for sharing his knowledge with budding entrepreneurs. He is the Executive Producer @JanellaTV and also doubles as the CEO, POJAS Properties Ltd.
What is the role of a coach?
Responsible for evaluating, researching, and provide advice on coaching. Responsible for training. Engage in recovery practices in all areas of exercise and rehabilitation. Provides timely information and supports on injury prevention, technique analysis, and nutrition.
What is Kate n Ken?
Kate ‘n’ Ken™ Massage & Wellness Center will work towards ensuring that all our services are offered at highly competitive prices compare to what is obtainable in The United States of America. Part of the strategy that we plan to adopt is to lower our pricing so that we are able to make an entrant into the industry that will cause people to want to switch over to our services.
What is a business plan?
“A Business Plan is a Strategy Document. It defines who your company is, what business you are in, the goals you have for yourself and your business, and how to accomplish those goals.”.
Does it take money to start a business?
It doesn’t take much money to start a business, but it will take time and energy to get clients in the door and coming back. 1. General Overview: Vision/Mission/Purpose and Values Statement. A vision statement is a few sentences that sums up what you see is possible in your business.
What is purpose statement?
A purpose statement will talk about the things you will need to learn or become in order to fulfill your vision. You might need to take classes in marketing, website design, public speaking, massage techniques or whatever.
What is the key element in purchase decisions made by potential massage clients?
The key element in purchase decisions made by potential massage clients is trust in the professional reputation, and ultimately, in the skill and knowledge of the provider as experienced in the initial massage. For this reason, a discount coupon or donation to a charity auction can be an effective way to troll the waters for new clients. Recommendations from other clients and alternative health service providers is also critical.
Where do massage therapists work?
The massage industry consists of several dozens of individual therapists working out of home or private offices, in addition to LMTs working in chiropractors’ offices, gyms, beauty salons, and other venues.
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Who owns healing touch massage?
Healing Touch Massage is a sole proprietorship owned by Lavinia Watkins , LMT. Ms. Watkins has been a Licensed Massage Therapist in the State of Oregon since July 1984, and has run the business from a home-based location since then. The business has consistently been profitable since its inception.
Who is Lavinia Watkins?
Lavinia Watkins, LMT, owner of Healing Touch Massage, has been licensed by the State of Oregon since July 1984. An initial (and expensive!) advertising blitz in the local paper helped Ms. Watkins establish an initial clientele, many of whom are still clients, some of whom she continues to offer in-home service.
How to start a massage business?
You will need the standard business supplies like: 1 Online scheduling system with confirmation system and prepayment options. 2 A way to do intake forms online or in person. 3 Liability insurance that covers you in other people’s homes and transporting equipment. 4 Carry your massage license, business license and liability insurance with you at all times. 5 Credit card reader to accept payments 6 Signs for your vehicle.
What is mobile massage?
A Mobile massage business is a type of massage business that goes out to people’s homes, hotels or other such facilities to bring massage to the massage client! It can be just about anywhere – a party for weddings, going into senior facilities, going into offices or companies where people need massage. I have even heard of massage therapists going ...